The formula New Jersey homeowners are using to sell for $40,000 above list price.
Five recent sales averaged $43,060 over asking — from $20,100 to $70,000, in 8 to 14 days. On a listing agreement you can cancel any day.
Three ways to sell. We’ll tell you which one fits.
Sellers want one of three things: the highest number, the fastest exit, or simply to know what the house is worth before deciding anything. You get the full picture on all three before you commit to any of them.
The VIP Listing Program
The full marketing apparatus behind your home, built to create competition rather than just visibility.
- Zillow Showcase premium placement
- Professional photography, video and 3D tour
- Targeted digital advertising
- Day-to-day agreement you can cancel any time
An instant cash offer
Right for some situations: an estate, a relocation with a date on it, or a home that needs work you would rather not do.
- No cleaning and no repairs
- No showings and no open houses
- A closing timeline you choose
- Usually below full market value, which is the trade
Start with the number
Before choosing a path, find out what the home is actually worth. A real valuation built on what has closed near you, not an automated guess from a satellite photo.
- What comparable homes on your street actually closed at
- An honest read on condition and what is worth fixing
- A pricing strategy, not just a figure
- No obligation to list, now or later
Every listing gets a strategy. Here is what that looks like.
After years in the family home, this seller was downsizing to an adult community — single level, no stairs. Listed at $800,000, it went under contract in 14 days and closed at $870,000: $70,000 over asking.
We positioned the home below perceived market value to generate urgency and competitive bidding. Professional photography, Zillow Showcase placement, and targeted digital ads created strong early demand. A weekend open house launch brought in multiple qualified buyers within 48 hours, leading to escalated offers and favorable terms for the seller.
This family needed more space so his mother could move in with them — and he could not buy the bigger house until this one sold. The proceeds were funding the next purchase, so every dollar counted. Listed at $775,000, it closed at $825,000: $50,000 over asking, all of it going straight into the new home.
We focused on high-impact improvements before going live: light staging, minor cosmetic updates, and professional media. Our buyer database and reverse prospecting brought pre-qualified buyers before the first open house, and the property was fully marketed before launch to create immediate traction.
With family waiting in North Carolina, Ashley needed a smooth transition and a strong sale to confidently make her move. The home hit the market with professional media, strategic pricing, and targeted digital exposure, including Zillow Showcase placement and buyer database outreach. The result: 22 private showings and 6 competitive offers.
In their words.
We recently hired Ryan to sell our home of 26 years, and he absolutely blew us away. He was professional, attentive, and incredibly efficient.
Ryan was the best. Our sale was a bit complex and he navigated it so smoothly. He is very knowledgeable and attentive — he really knows the market.
We highly recommend Ryan! Ryan helped us buy our first house four years ago and helped us sell our house this year.
The VIP launch, step by step.
The same disciplined sequence sits behind every sale above.
Prepare the home
Light staging, high-impact improvements, and a pricing strategy built on real market data, all set before a single buyer sees the home.
Build demand early
Professional media, Zillow Showcase placement, and outreach to our buyer database. The home is fully marketed before it goes live.
Launch weekend
A structured debut with targeted digital ads and a weekend open house, concentrating qualified buyers into the first 48 hours.
Negotiate from strength
Competing offers become leverage. Careful negotiation converts that demand into price, terms, and certainty for you.
Being on Zillow isn’t the advantage. Being at the top of it is.
Zillow caps Showcase at 10% of the active listings in any market. It is designed to be scarce. I have it, and every VIP listing gets it.
- Priority placement in Zillow search results, above standard listings
- A distinct map marker buyers notice before they notice anyone else’s
- Immersive full-screen photography and an interactive floor plan
- Buyers contact me directly from your listing page
Figures published by Zillow, January 2026, comparing Showcase listings against similar nearby non-Showcase listings. Showcase listings also averaged 76% more saves. These are Zillow’s findings for the product, not my own results.
Your home deserves more than just listing on the MLS
It deserves a marketing strategy.
- Professional photography
- Cinematic video
- Zillow Showcase
- Digital advertising
Day to day listing agreements.
Cancel any time, for any reason, with no penalty and no notice period. We stay hired the only way we should: by earning it.
Start With a Free ConsultationFeatured Listings
East Brunswick, NJ 08816
Avenel, NJ 07001
Madison, NJ 07940
Morganville, NJ 07751
Find your next home by how you want to live.
A smarter strategy. A better home.
Too many agents leave buyers to do the hard work themselves. Finding where you want to live — or your next investment — should be an exciting time, and I am here to find you a home you’ll be proud of.
An honest read on every home
I help you assess properties for hidden flaws, so you know exactly what you are buying before you commit to it.
Real negotiation
Negotiating the best deal on your behalf — on price and on terms. Sometimes that means going straight to the builder instead of into a bidding war.
Budget-first guidance
Guidance through budget-friendly options from day one, so the search stays realistic and you are never shopping above your comfort.
You are never left hanging
Support at every step, through the pitfalls and the technical side of the transaction, until the keys are in your hand.
Elevated service. Innovative marketing. Results-driven strategy.
- Recognition
- NJ REALTORS® Circle of Excellence, 2021–2025
- Brokerage
- ProLegacy Realty, LLC — Co-Founder
- NJ License
- Broker-Salesperson · 2077667
- Service Area
- All 21 New Jersey counties
As Co-Founder of ProLegacy Realty, Ryan Destler leads with a vision centered on elevated service, innovative marketing, and results-driven strategy. He is committed to integrity, clear communication, and helping clients make confident, well-informed real estate decisions.
Buying or selling a home is one of the most important financial decisions you'll ever make, and Ryan ensures his clients are guided every step of the way. Whether purchasing a first home, growing an investment portfolio, or selling for maximum value, his deep knowledge of the local market makes him a trusted partner throughout the process.
Backed by 105 five-star reviews on Google and Zillow and five consecutive NJ REALTORS® Circle of Excellence awards, Ryan delivers a client-first experience built on trust, results, and long-term relationships.
Before you list, ask.
What does a day-to-day listing agreement actually mean?
Exactly what it sounds like. Most agents lock sellers into 6 to 12 month contracts. With us, you can cancel at any time, for any reason. We don't believe contracts earn trust. Results do.
What is Zillow Showcase, and why does it matter?
Zillow Showcase is an elevated listing treatment available to only 10% of agents in the market. It puts your home at the top of Zillow search with special map markers, immersive media, and interactive floor plans, and lets buyers contact us directly from your listing. It's no longer about being on Zillow, it's about how you're on Zillow.
How do you get homes to sell over asking?
Positioning, exposure, and negotiation. We price strategically to generate urgency, market the home to our buyer database before launch, concentrate demand into the first weekend, and then use competing offers as leverage. That approach recently closed an Edison listing $55,100 over asking in 14 days.
What if I need to sell fast, without showings?
We also offer an instant cash offer option. No cleaning, no repairs, no showings, no open houses. It's the right fit for some situations, and we'll walk you through both paths so you can choose with full information.
How do I find out what my home is worth?
Start with a free valuation report, which pairs an instant estimate with an expert pricing strategy. From there, book a seller appointment and we'll build a launch plan for your specific home and timeline.
What is your home actually worth?
Find out the worth of your home and get the most accurate valuation, paired with an expert pricing strategy.
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